How to Succeed in Today’s Digital Economy
How to Succeed in Today's Digital Economy – The Emergence of New Business Models – Sirous Kavehercy – Internet Conference – Siofok 2015 from Sirous Kavehercy
Keynote At Amsterdam International Media Week
Amsterdam University of Applied Sciences – International Week Media & Communication – Digital Media & Culture, a Global View from Sirous Kavehercy A video recording of this keynote could be viewed on this page:
Cultural Relevance in New Technologies & Business Models
A Cultural Perspective On New Media Second screen, eCommerce, social media and companion applications are high on everyone’s agenda in the media industry. But where is the money? Is adoption only a matter of time? or culture? When will digital media become a major revenue driver? On the 13th of May 2014 I gave a […]
Facebook blog
Summary In a recent paper Princeton University researchers presented the idea that Facebook will lose 80% of its users within three years time. This blog looks at Facebook’s global growth and provides an analysis of its position, threats and opportunities from various aspects: cultural, technological, demographical and competition. In paragraphs below we will be taking […]
Culture – Context for Media, Marketing and Globalization
People are loyal to culture not strategy! Culture provides an important context for our communication, media usage, marketing and global strategies. People travel, migrate or connect online always carrying their culture with them. Therefore recognizing cultural diversity is a very important asset for any organization. Recently I was invited by marketing agency Dart Group to speak […]
Facebook’s Challenges, A Global Perspective
Will Facebook Turn 15? On the 19th of February 2014 Facebook announced it is buying WhatsApp for $12 billion in stock and $4 billion in cash. There have been numerous speculations about the motivations of Facebook to do this. WhatsApp, with its 450 million active users, was becoming a serious threat to Facebook. Besides the fact […]
Personal Branding Across Cultures
On 21st of November I was in the beautiful city of Antwerp to give a workshop on Personal Branding & Culture to students and staff of AIESEC at the University of Antwerpen, Belgium. You can view the slides below. The central question in this presentation was whether it was possible to establish a universal and […]
Interview With Digital Hungary About Open And Free Internet
Last month I was invited to speak at Internet Hungary Conference 2013. Below is my interview with the website Digital Hungary about the importance of a free and open internet and our opportunities and responsibilities towards it. The original interview is in Hungarian and can be found here. Below is a Google translation of the […]
Internet, Ctrl + Alt + Delete. Time To Reboot!
This presentation was given at Internet Hungary on the 15th of October 2013. “Insanity is doing the same thing over and over again and expecting different results” – Albert Einstein As you may agree, internet has increasingly become a destination for us rather than a useful tool. We refer to internet through commercial brands (Facebook, […]